Artist and architect Fritz Haeg collaborated with PS NY on a long-term traveling exhibition that created animal dwellings within urban landscapes. Animal Estates started off as the opening exhibition for the Whitney Biennial that covered the building, courtyard and opening entrance. Working closely with Fritz Haeg and his research, we created hand-drawn official seals and assigned colors that reprented the authority of the animals in each city. The exhibition traveled to SF MoMA, Casco Office of Art and Design in Utrecht to name a few. We were involved in designing field guides for interactive tours, exhibition graphics based on the space as well as posters and other promotional materials for related activities.

Designer / Liz Oh
Partners / Penny Hardy and Shannon Shelly
Artist / Fritz Haeg

PS NY

AIGA 365 Winner

Art Matters is a foundation that assists artists who make work intending to break ground aesthetically and socially. We designed the entire brand identity with strong, bold typography, black and white simplicity, accented with a bold underline to represent the platform of support Art Matters provides for artists. We designed all the collateral material and invitations for events. And we designed and developed the website that highlights the art and artist with a digital application process.

Designer / Liz Oh
Partners / Penny Hardy and Shannon Shelly
PS NY

Artist Julia Mandle asked PS NY to work with her on her gallery book that highlights some of her most notable performance art pieces. After meeting her, it was clear that she was passionate and dedicated to create unique, intimate experiences. Her work evokes emotion, social consciousness and empathy. We designed this book to have the feeling one has while interacting with her artwork. Small in size, quietly type set to tell the story and the use of white space were key in the design.

Designer / Liz Oh
Partner / Penny Hardy
Artist / Julia Mandle

PS NY

Textile artist and designer, Elizabeth Whelan creates technically advanced fabrics for pioneers such as Nike and Humanscale. Elizabeth Whelan Design selected PS NY to create a new brand identity. The core concept was the play of layering and scale and the use of photography to show the studio's process and work in detail.

Designer / Liz Oh
Partner and lead designer / Penny Hardy
Textile designer / Elizabeth Whelan
Textile photographer / Alyssa Kirsten
PS NY


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